One of the big ways that the people around us exert these influences is through the use of norms, those messages that we send out about what’s acceptable, appropriate, and…well, normal. Descriptive norms simply describe the way that things are, whereas prescriptive norms offer a mandate about how things should be. For example, if I said that most college students go to class wearing jeans and sweatshirts, that would be a descriptive norm. If I said that you should wear jeans and a sweatshirt in order to fit in, that would be prescriptive. Quite possibly the most important takeaway point from all of the research that’s been done on norms is just how powerful descriptive norms can be. When people try to change behavior, they often focus on prescriptive norms, telling people what they should do. We often underestimate just how strongly we respond to what other people actually do.

Melanie Tannenbaum, Scientific American

amalucky:

Analyzing share of time spent on social networking sites in December 2012, comScore reveals that while Facebook dominated at 83% share, Tumblr occupied the second spot (5.7%), more than Pinterest (1.9%), Twitter (1.7%), and LinkedIn (1.4%) combined, and almost as much as the aggregate of all other social networks (6.1%).
18-29-year-olds more than twice as likely as the average internet user to use Tumblr (13% vs. 6%).
(via Chart/table from: Tumblr Beat Pinterest, Twitter, and LinkedIn for SocNet Time Spent in December)

amalucky:

Analyzing share of time spent on social networking sites in December 2012, comScore reveals that while Facebook dominated at 83% share, Tumblr occupied the second spot (5.7%), more than Pinterest (1.9%), Twitter (1.7%), and LinkedIn (1.4%) combined, and almost as much as the aggregate of all other social networks (6.1%).

18-29-year-olds more than twice as likely as the average internet user to use Tumblr (13% vs. 6%).

(via Chart/table from: Tumblr Beat Pinterest, Twitter, and LinkedIn for SocNet Time Spent in December)

I have moved away from TED talks lately…I feel like the quality is patchy, and at the end of the day, I just don’t want to be preached at. But this one, from Brene Brown, is exceptional. And worth the whole 20 minutes.

You’re feeling stress about your RSS feeds? Talk about self-created problems. The real solution to managing RSS feeds is to stop reading RSS feeds. It’s simple … when a purely optional “convenience” technology is causing stress, it’s time to re-evaluate at a pretty fundamental level.

Why Are You Reading All That News? | 43 Folders (via simplifyyourlife)

PREACH

austinkleon:

Had a good writing day.

We’re SO close. SO SO close.

No comment. Just awesome. Old school Nike up in here.

In each of us there is another whom we don’t know.

Carl Jung (in a great Fast Company article. This is something I feel so strongly about, especially because my introduction into research was a decidedly unscientific qual project where it was me and a flipcam, talking to people over coffee or lunch or whatever they wanted to do. And we learned so much more, and there was so much more nuance than anything that a quant study from an online survey would have given us. And yes, I know that quant has its place. But the way we go about quant research (and research in general, a lot of the time) is broken. I don’t have the answer, but I feel like it’s probably down this road that Douglas Van Praet is suggesting.

msg:

Milton Glaser: “You must embrace failure.”

found via betashop

7 minutes and 26 seconds of Milton Glaser goodness.

If you’ve never read Milton Glaser’s 10 rules be sure to do so.

If you have, read it again

03:17: “The model for personal development is antithetical to the model for professional success.”

I’m finding a disconnect between the two, and maybe this is part of the reason why. I don’t know if I agree with this completely(I think that antithetical might not be exactly the word I’d use). I think there’s a percentage of overlap between the work self and the self self that use the same tools to succeed. But I do think that 85-90% is completely disparate.

I hear about failure as a means to success a lot these days, and I have a tough time with it. In my head I understand completely, and even see, in hindsight, how I HAVE failed in order to succeed. But when you are in the thick of failure, at that place where you feel like you’ve continuously been hitting a wall and you don’t have the tools yet to scale it or go around, failure is so disheartening, and disconnected from the success it begets eventually.

But I will persevere, because it turns out that I love this stuff, even when it doesn’t come easy. Failure is about to get a huge hug from me pretty soon.

Back to infographics and musings on the effectiveness of tumblr as an ad platform tomorrow ;)

Ideas, in a sense, are overrated. Of course, you need good ones, but at this point in our supersaturated culture, precious few are so novel that nobody else has ever thought of them before. It’s really about where you take the idea, and how committed you are to solving the endless problems that come up in the execution.

Hugo Lindgren, “Be Wrong as Fast as You Can” (via austinkleon)

I agree to some extent, because it’s something that I’ve been coming up upon; I feel like nothing is brand new. There are interesting aspects of things but everything seems to be version 2.0 rather than a brave new world. This, to me, is most evident with 2 recent big deal Apple product releases (iPhone 5 and iPad Mini). It seems that Steve Jobs set the bar for what a true novel idea was extremely high, and it has been significantly lowered there since his death. And that kind of proves out this quote—there’s no new “wheel” in the works, so now we figure out how to reinvent old ones, with new charger ports and retina displays and steel backs.